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27 June 2024

How the WNBA Tunnel Walk Became a Fashion Marketing Gold Mine

BOF

Superstar rookies-turned-pre-game models like Angel Reese and Cameron Brink have transformed the league’s tunnel walk into the hottest runway in town, with brands like Balmain, Prada and Versace clamouring to cash in on its newfound fashion appeal.

© By Publicis Media

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